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Press Release, August 20, 2007

Trackvia Introduces Online Database Application for Managing Business Critical Data

On-Demand Access Gives Organizations Flexibility to manage Data and Collaborate Any Time, Anywhere
Trackvia, provider of an innovative online database application, today announced the launch of its web-based database platform to help organizations better track and collaborate on their business critical data. Trackvia's application offers on-demand, online access any time, anywhere. It is an ideal solution for small- and medium-sized businesses as well as project teams of larger organizations who are looking for an online application to better manage their data.

"We founded Trackvia with the vision of offering businesses a one-stop shop for storing and managing data online," said Matt McAdams, co-founder and chief technology officer of Trackvia. "Too many small businesses were struggling to use spreadsheets or desktop databases to manage their information, and then using several different services to do specific tasks, such as mass emails, mail merge, Web site forms, online backup, etc. As a result, their information was becoming fragmented across all of these different vendors. With Trackvia, all of these services and more are provided in one application, demonstrating the product's flexibility in meeting the business needs of a variety of organizations."

Millions of organizations today use traditional spreadsheet software or white boards to collect and manage their data, which can be very limiting and time-consuming. Trackvia provides an easy and flexible online database application that gives organizations greater control, visibility and accuracy of their data through features such as the ability to manage mailing lists, clients and contacts; organize assets, inventory, locations or partners; sort and filter information; create custom reports, share data in real-time and set up different levels of permission-based access.

"Trackvia has enabled us to not only more easily manage our data, but improve our overall business," said Jon Baldwin, President of Circulation Service America, Inc. "It has replaced our old reporting process, which took days to compile and was subject to lots of room for data errors. Now, with Trackvia, we can offer real-time database access to our more than 1000 publishers to track the deliveries of their publications in 150 cities."

Trackvia is a full-feature solution that combines the ability to automatically gather, manage and use information to communicate among key constituencies. It combines the power of a database with diverse web-based features in one solution. Key features include:

  • Quick Search: Find exactly what you're looking for, using plain language searches.
  • Formatted & Filtered Views: Build filtered, customized, formatted views. Filter by one or more status criteria, and/or by time, i.e. show all deals closed this week.
  • Report Distribution: Automated, scheduled report distribution via email.
  • Multi-User Access: Share and edit information with multiple users simultaneously.
  • Permission-Based Access: Set appropriate view/edit/add/delete permissions to ensure users see and change only appropriate records and fields.
  • Web site Forms: Self-service Web site forms that create database records.
  • Display on a Web site: Publish a real-time database view to your own Web site.
  • Thumbnail Image Preview: Display database views that include thumbnail previews of images.
  • Distribute Data: Send records or views to one or more people via email, with one click.
  • Mass Personalized Email Campaigns: Send mass emails to contacts in your database, with automatic history of emails sent.
  • Automated Email Collection: Receive emails into a database, creating records.
  • Map View: Display and edit views, and individual records, in Google™ Maps.
  • Mail Merge: Personalize your form letters and labels by merging database fields.
  • Excel Import/Export: Bring information in from Excel and send information out to Excel.

Trackvia is available on a monthly subscription basis at $9.95 per month per user. Advanced features are available for an additional fee. To sign up for a free trial of Trackvia, visit www.trackvia.com.

About Trackvia

Trackvia provides organizations with an easy and flexible way to manage data and improve their business. Trackvia provides an online database application that gives organizations greater flexibility, visibility and control over their data through features such as the ability to manage mailing lists, clients and contacts; organize assets, inventory, locations or partners; sort and filter information; create custom reports, share data in real-time and set up different levels of permission-based access. Trackvia is funded by Flywheel Ventures and other private investors. For more information, please visit www.trackvia.com.

 
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