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Business Applications

Business Applications

4 Easy Steps to Improve Your Social CRM Strategy


Posted by Jennifer on 19 Mar 2013 / 0 Comment
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With springtime fast approaching, isn’t it time for you to reexamine your current social CRM strategy? New strategies come about more often that every change of the seasons so if you aren’t keeping on top of the latest CRM techniques, you are falling behind. As a business, you need to constantly think about how you are [...]

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Business Applications

Exploring the Business Value of Data


Posted by Jennifer on 15 Mar 2013 / 0 Comment
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In a recent article for Information Management, Alex Bakker of Saugatuck Technology noted that there have been many business announcements lately that have to do with the cloud, big data and analytics. Bakker then proceeded to elaborate on the idea of placing a business value on data. “Despite the hype and interest, and the search [...]

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Business Applications

Cloud-Based Custom CRM Software Can Boost Efficiency


Posted by Jennifer on 13 Mar 2013 / 1 Comment
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In recently released data from market analyst​s at Gartner, the top IT spending priority surrounding enterprise applications for 2013 and 2014 will be customer relationship management (CRM) software. “Organizations are most interested in increasing spending on CRM software now because they are focused on customer retention/satisfaction and attracting new customers,” Gartner stated, InfoWorld reported. “Mobile [...]

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Business Applications

Evaluating Usability of Enterprise Mobile Apps


Posted by Jennifer on 11 Mar 2013 / 0 Comment
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Recent research from mobile device management company Good Technology found that 93.2 percent of tablet activations in the fourth quarter of 2012 from the company’s customer base were iPads, with Android tablet activations making up only 6.8 percent. AllThingsD contributor John Paczkowski indicated that while there has been a surge in tablet offerings that run [...]

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Business Applications

What Would Abe Lincoln Think of your CRM?


Posted by Nikki on 11 Mar 2013 / 0 Comment
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Why honesty really is the best policy… The popularity of American head of state Abraham Lincoln has recently received a shot in the arm thanks to Daniel Day-Lewis’ striking portrayal of one of history’s most beloved presidents in the film “Lincoln”. One of Lincoln’s most endearing characteristics was his desire to maintain contact with the [...]

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Business Applications

Demand for Custom Apps Grows


Posted by Jennifer on 07 Mar 2013 / 0 Comment
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As business needs continue to evolve, IT departments are finding it more difficult to meet the diverse demands of their companies. As leading business journalist Heather Clancy noted in a TechTarget article, this trend has shifted business focus to custom application development. According to Clancy, “The days of standalone customer relationship management application implementations appear [...]

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Business Applications

Using Data and BYOD for Success with a Custom Application


Posted by Jennifer on 28 Feb 2013 / 0 Comment
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In a recent article for Forbes, contributor David Amerland detailed how the BYOD trend and bigdata are changing the face of business. As more people climb aboard the BYOD train, business practices will likely see significant change. The web is run entirely on data, Amerland explained, and this supports the idea that organizations can find substantial value through analysis via an online database application. “As the [...]

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Business Applications

More Mobile Devices Means More Custom Apps


Posted by Jennifer on 21 Feb 2013 / 0 Comment
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While consumers are turning to applications for a wide variety of tasks, enterprises are also increasingly eager to leverage the power of apps. And more companies are seeking to build custom applications that are specifically tailored to their business needs and objectives, according to a recent InformationWeek article. InformationWeek cited a Society for Information Management [...]

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Business Applications

5 Ways to Clean-up Your Online Database


Posted by Tamara on 06 Feb 2013 / 1 Comment
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Having an online database will help to increase the productivity of your sales, marketing and customer service teams. Unfortunately, a system riddled with incorrect information will render your data virtually useless. Below, you’ll discover five ways that you can clean-up your act to ensure that your organization is getting the best return on your investment [...]

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Business Applications

Mobile CRM Solutions Could Increase Business Success


Posted by Jennifer on 06 Feb 2013 / 0 Comment
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As contributor Erika Morphy detailed in a recent CRM Buyer article, when a company begins to investigate a mobile CRM solution, they will likely already have a Software-as-a-Service custom CRM application already in place. In addition, a company could also very well have a solid online presence and a social media presence. In a Selligent [...]

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